A New Chapter for Sendage

If you've been using Sendage for a while, you've probably noticed something: it hasn't changed very much over the years.

The original website launched back in 2011. Since then, thousands of climbers have used it to log sends, track their progress, upload photos, and contribute beta that's helped the community discover and better understand climbs and areas around the world.

The truth is, Sendage has always been a passion project. I've personally covered the cost of keeping it online — server fees, app store fees, everything in between. A small amount of advertisement revenue has helped a little, but it's never come close to covering the operational costs, and that's before counting the evenings and weekends spent building and maintaining it. I'm proud of what I've built and I'm honoured that many climbers sincerely love to use Sendage, so I never really minded the personal cost.

But as Sendage has grown, it's become clear that if I want to keep improving it — and keep it around for years to come — it needs to become sustainable.

What's changing?

Over the last year, I've rebuilt Sendage from the ground up.

This isn't just a redesigned website. The entire platform now runs on a modern backend, with brand-new native iPhone and Android apps and a new web app — all sharing the same foundation. Everything is faster, more reliable, and consistent across every device, and new features can now ship everywhere at once instead of trickling out one platform at a time.

At its heart, Sendage is a logbook first — a place to record your sends and see personalized stats. The climb info, area beta, and photos that make it useful as a discovery tool exist because climbers like you have shared them. The guidebook-like features are important to make it easy to log, but they're not the primary focus of the platform. My goal is for Sendage to be the best and easiest-to-use platform for logging and tracking sends. I also want to make it easy for climbers to look back at their climbing history with personalized stats that help them track their climbing trends.

With the launch of the new website, Sendage moves to the same model as the mobile apps: your first 20 logged sends are free — across web, iPhone, and Android combined. After that, a subscription is required to continue growing your logbook (repeats and attempts don't toward the count).

Everything else stays free: exploring climbs and areas, uploading photos, reading and leaving comments, and browsing your existing climbing history and stats.

A subscription is CA$30 / year — roughly the cost of a couple of bags of chalk. Or if you prefer to pay as you go, it's CA$5 / month.

One thing I want to be upfront about: because the 20-send limit is shared across every device, if you've already been logging on the new iOS or Android app, you may land on the new website already past your free limit.

Your existing data isn't going anywhere. Every send you've already logged, on any device, every photo, every piece of beta — it's yours, and it stays fully visible and accessible whether or not you ever subscribe. The 20-send limit only applies to newly logged sends. If your subscription expires it just means you cannot add to your logbook, your data remains safe.

A transition period

I know this is a real change, especially for people who've been logging here for years without ever thinking about a paywall.

So I'm not switching everything overnight. For the next several weeks, you can still use the legacy website exactly as it's always worked, no subscription required. There's a button right on the new site — "Return to Classic Website" — that takes you back to the OG experience.

The legacy website will stay available until September 8, 2026, after which everyone moves onto the new platform. Take that time to explore the new experience at your own pace.

Looking ahead

This rebuild isn't just about modernizing the tech — it's the foundation for what's next.

There's a long list of things I've wanted to build but never had the infrastructure to support. With everything now on one modern platform, I can spend my time building the features you've been asking for instead of patching together aging code. Your subscription is what makes that possible.

Thank you

Whether you've logged ten climbs or ten thousand — thank you. Every send, every photo, every piece of beta, every idea you've ever shared has made Sendage what it is.

I know subscriptions aren't anyone's favorite thing, and I completely understand if this isn't for you. But if you do subscribe, you're doing more than unlocking unlimited logging — you're helping make sure Sendage is still here, still improving, and still serving climbers well into the future.

Thank you for being part of this. I'm excited for what's next.

— Jamie